Privacy Policy

Effective Date: September 23, 2026

Website: evannapurity.com  |  Contact: info@evannapurity.com

1. Information We Collect

Depending on how you use our website, we may collect the following categories of personal information:

• Contact information, such as your name, email address, telephone number, billing address, and shipping address.
• Order and transaction information, such as products purchased, order totals, shipping method, discounts, refunds, and order history.
• Account information, if you create a customer account, including login-related information and saved preferences.
• Communications you send to us, including customer-service messages, inquiries, reviews, and other information you choose to provide.
• Marketing information, such as email subscription status and your preferences for receiving promotional communications.
• Device and online activity information, such as IP address, browser type, device type, pages viewed, referring pages, interactions with products or checkout, and cookie or similar identifiers.
• Limited payment-related information provided to us by our payment processor, such as transaction status and payment method details. Full payment card data is processed by our payment provider as described below.

2. How We Collect Information

We collect information directly from you when you place an order, create an account, subscribe to emails, contact us, submit a form, or otherwise provide information to us. We also collect certain information automatically through our website, cookies, pixels, analytics tools, and e-commerce technologies. We may receive information from service providers that help us operate our store, process payments, deliver orders, prevent fraud, measure advertising, and communicate with customers.

3. How We Use Personal Information

We may use personal information to:

• Process, fulfill, ship, and manage orders, returns, and refunds.
• Process payments and help prevent fraudulent or unauthorized transactions.
• Create and maintain customer accounts.
• Provide customer service and respond to questions or requests.
• Send transactional communications, such as order confirmations, shipping updates, and account notices.
• Send marketing communications when permitted by law and according to your preferences.
• Operate, secure, troubleshoot, and improve our website and online store.
• Measure website activity, marketing performance, and advertising effectiveness.
• Comply with tax, accounting, legal, regulatory, and recordkeeping obligations.
• Protect the rights, safety, security, and property of Evanna Purity, our customers, and others.

4. WooCommerce

Our online store is powered by WooCommerce on WordPress. WooCommerce helps us manage products, customer accounts, carts, checkout, orders, shipping, refunds, and related store functions. Information entered during checkout or account creation may be stored within our WordPress/WooCommerce environment and processed by hosting providers, extensions, and other service providers that support store operations.

WooCommerce and related extensions may process information such as your name, contact details, billing and shipping addresses, order information, account information, IP address, and other information needed to operate the store. The exact information processed can depend on the extensions and settings used on our website.

5. Stripe Payment Processing

We use Stripe to process payments. When you make a purchase, payment information is transmitted to Stripe and processed according to Stripe’s privacy practices. Stripe may process information such as your name, email address, billing or shipping address, payment method details, transaction information, IP address, device information, and other information needed to process payments, prevent fraud, and comply with legal obligations.

Evanna Purity does not intentionally store complete credit or debit card numbers on its own systems when those details are collected and processed directly by Stripe. We may receive limited transaction information from Stripe that is necessary to confirm and manage your order.

6. Meta / Facebook Tracking and Advertising

Our website may use Meta Business Tools, including the Meta Pixel and related Facebook/Instagram advertising technologies. These tools may collect or receive information about your activity on our website, such as pages or products viewed, interactions with the website, cart or checkout activity, purchases, device and browser information, IP address, and cookie or similar identifiers, depending on our configuration and your privacy choices.

We may use this information to measure advertising performance, understand how visitors use our website, create or measure advertising audiences, and show or measure ads on Meta services such as Facebook and Instagram. Meta processes information it receives according to its own terms and privacy policies.

Depending on the privacy law that applies to you, certain uses of advertising or tracking technologies may be considered a “sale,” “sharing,” or use for targeted or cross-context behavioral advertising even when no money is exchanged for the information. Where applicable, you may have the right to opt out of these activities.

7. Email Marketing

If you sign up to receive marketing from Evanna Purity, we may use your name, email address, subscription status, and engagement information to send product news, promotions, educational content, and other marketing communications. We may use a third-party email marketing provider to send and manage these communications.

You may unsubscribe from promotional emails at any time by using the unsubscribe link in a marketing email or by contacting us at info@evannapurity.com. Unsubscribing from marketing does not prevent us from sending necessary transactional messages related to an order or customer-service request.

8. Cookies and Similar Technologies

Our website may use cookies, pixels, local storage, and similar technologies for essential store functions, account login, shopping-cart operation, fraud prevention, preferences, analytics, performance measurement, and advertising. Some cookies are necessary for the website to function, while others may be used for analytics or marketing.

You can control cookies through your browser settings and, where available, through the cookie or privacy choices presented on our website. Blocking certain cookies may affect website features, including login, cart, or checkout functionality.

9. Other WordPress, WooCommerce, and Website Plugins

We may use additional WordPress, WooCommerce, security, shipping, tax, analytics, performance, backup, anti-spam, customer-service, and other plugins or service providers to operate our website. These providers may process personal information only as needed to provide their services to us, subject to their own privacy terms and our agreements with them. The specific providers we use may change as our business and website evolve.

10. How We Share Personal Information

We may disclose personal information to the following categories of recipients when reasonably necessary for the purposes described in this Privacy Policy:

• E-commerce and website providers, including WordPress/WooCommerce-related providers.
• Payment processors, including Stripe.
• Advertising and measurement providers, including Meta Platforms for Facebook and Instagram advertising technologies.
• Email marketing and communications providers.
• Hosting, security, analytics, backup, and website-technology providers.
• Shipping, delivery, fulfillment, and logistics providers.
• Tax, accounting, legal, insurance, and professional advisers.
• Government authorities or other parties when disclosure is required by law or reasonably necessary to protect rights, safety, or security.
• A buyer, successor, or other relevant party in connection with a merger, financing, sale, restructuring, or transfer of all or part of our business, subject to applicable law.

We do not sell personal information for money. However, as described above, certain advertising or tracking activities may be treated as “sharing” or “sale” under some privacy laws.

11. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including processing orders, providing customer service, maintaining business and tax records, preventing fraud, resolving disputes, enforcing agreements, and complying with legal obligations. Retention periods may vary depending on the type of information and the reason it is collected.

12. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information. We also rely on reputable third-party providers for services such as payment processing and e-commerce infrastructure. However, no system, website, or method of electronic transmission or storage can be guaranteed to be completely secure.

13. Your Privacy Choices and Rights

Depending on where you live and the law that applies, you may have rights concerning your personal information. These may include the right to request access to certain personal information, request correction or deletion, receive a copy of certain information, opt out of certain advertising-related processing, or withdraw consent where processing is based on consent.

To submit a privacy request, contact us at info@evannapurity.com. We may need to verify your identity before completing certain requests. We will not unlawfully discriminate against you for exercising applicable privacy rights.

14. California Privacy and Online Tracking Disclosures

California residents may have additional privacy rights under applicable California law. California law also requires commercial websites that collect personally identifiable information from California consumers to provide disclosures about their privacy practices and online tracking.

Third parties, including Meta and certain website, analytics, advertising, and service providers, may collect information about your online activities through cookies, pixels, or similar technologies when you use our website, depending on our configuration and your privacy choices.

Legacy browser “Do Not Track” signals are not universally recognized or standardized. Our website may not respond to all Do Not Track signals. Where applicable law requires recognition of a legally recognized opt-out preference signal, such as Global Privacy Control (GPC), our website should be configured to honor that signal for the processing covered by the applicable law. You may also use any cookie or privacy controls made available on our website.

If you believe an applicable California privacy right applies to you, you may contact us at info@evannapurity.com to submit a request.

15. Children’s Privacy

Our website is intended for a general audience and is not directed to children under 13. We do not knowingly collect personal information directly from children under 13 without appropriate authorization. If we learn that personal information from a child under 13 has been collected in a manner not permitted by law, we will take reasonable steps to delete it.

16. International Visitors

If you visit our website or place an order from outside the United States, your information may be processed in the United States and other countries where our service providers operate. Privacy laws in those locations may differ from the laws in your country. Where required, we will handle personal information in accordance with applicable legal requirements.

17. Third-Party Links and Services

Our website may contain links to third-party websites, social-media services, or other services that we do not control. Their privacy practices are governed by their own policies. We encourage you to review the privacy policies of third-party services before providing personal information to them.

18. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, website technologies, service providers, or legal requirements. When we make changes, we will update the effective date shown at the top of this page. We encourage you to review this policy periodically.

19. Contact Us

For questions about this Privacy Policy or to submit a privacy request, please contact:

Evanna Purity

Website: evannapurity.com

Email: info@evannapurity.com

Third-Party Privacy Information

For additional information about the privacy practices of key service providers used by our website, you may review their current privacy materials:

Stripe Privacy Policy

Meta Privacy Center

Automattic Privacy Policy

Note: This policy is intended as a professional website privacy-policy template based on the services identified by Evanna Purity. Website settings, installed plugins, cookie-consent tools, and applicable legal obligations should be reviewed periodically so the published policy remains accurate.